Back when I worked as a news anchor and reporter the television networks would occasionally bring in consultants to evaluate newsroom performance and recommend changes that helped us boost ratings. News and entertainment consultants tend to base their advice and
For many individuals, the process of getting a story to a reporter for publication can seem daunting. But it’s easier than one might think and the publication of a story in a legitimate news source can be a major boost
Almost every small business owner I talk to has something of genuine news value to say. However, only a small fraction ever take advantage of the visibility and new customers that free media coverage can provide for their companies. We
Is it just me, or is a huge segment of our population growing increasingly frustrated by the mega doses of negative political campaigning in print, broadcast and online media? It’s expected and even necessary that we hear different points of